How to Turn Instagram Into a Powerful Revenue Channel

Last week, Instagram made an exciting announcement to launch their very first partner program, and Curalate was named an initial member. Companies in the Instagram Partner Program demonstrate expertise in at least one of three specialties – ad tech, community management and content marketing. We’re excited to share that Curalate is the only visual commerce platform […]

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November 18, 2015

Infographic: Top 10 Visual Commerce Trends for 2016

It wasn’t long ago that I was sitting where you are now – a frazzled digital marketer ferreting out new channels, innovative technologies, and first-to-market trends. Like you, my days were dictated by brainstorms and status meetings. I was a slave to vanity metrics (they really, really like me!). I dreamed in KPIs. While digital […]

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November 16, 2015

visual marketing best practices

This Week in Visual: The Digital Revolution

This week was a big one, not just for digital bigwigs like Instagram and Pinterest but for the entire Curalate team too. Let’s get started. 1. This week, Instagram partnered with 41 tech companies for the launch of its Instagram Partner Program, and Curalate is on the list. In fact, we’re one of just four partners to receive multiple specialty badges.  […]

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November 13, 2015

Curalate Recognized As Member of Instagram Partner Program

Today Curalate, the leading visual commerce platform, announced it has been recognized as one of the initial members of the Instagram Partner Program, a new program that distinguishes companies and their capabilities to run effective advertising campaigns, manage communities and source and deliver content on Instagram. Companies in the Instagram Partner Program have expertise in […]

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November 10, 2015

How Visual Insights Can Lead to a Holistic Marketing Strategy

If there’s one thing we’ve learned this fall, it’s that marketers are feeling the heat when it comes to visual marketing. In a study we released this September with the Internet Marketing Association, we found that roughly half of marketers aren’t just relying on likes and comments to gauge their success on visual channels. They also want to see […]

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November 09, 2015

top instagram influencers

This Week in Visual: November News

Happy November! This week, we take a look at how brands are leveraging images across important marketing channels to engage and convert customers. 1. November and December drive 30% more ecommerce revenue than non-holiday months. Consumers have a lot of gifts to buy, and marketers have a lot of compelling content to create in order […]

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November 06, 2015

4 Ways to Inspire Shoppers with Holiday Gift Guides

It all starts the day after Halloween: Everything everywhere signals that the holidays are soon approaching; that there are decorations to craft, dishes to make, and gifts to buy. Whew! Without a doubt, the holiday season is stressful for consumers. Naturally, the digital shopper of today has plenty of tools to help ease the pressure […]

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November 04, 2015

Start Using Instagram’s Hot New Boomerang App—4 Simple Steps

Holy GIF! Just a couple of weeks ago, Instagram launched its new Boomerang app, allowing users to create one-second looping videos (GIFs, if you will). The videos are made by stitching together a burst of five photos. And the result is kind of awesome. The goal behind Instagram’s new app is to enable its users […]

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November 03, 2015

visual marketing and commerce

This Week in Visual: Tricks and Treats

There are tons of tricks and treats in store this season for visual marketers. This Halloween week, we take a look at a few of the sweetest. 1. According to a recent poll released by Pew Research, the “proportion of online adults who use Pinterest and Instagram has doubled since Pew Research Center first started […]

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October 30, 2015

At The Kitchn, a Small Social Team is Cooking Up Big Ideas

With 18 million monthly readers, plus well over a million social followers, one might say that the editorial team behind The Kitchn—a daily food resource—has quite a full plate. Ariel Knutson would agree. As the site’s savvy engagement editor, Ariel is tasked with creating succulent social experiences that inspire and delight their readers every day. What’s […]

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October 29, 2015

How to Convert Holiday Shoppers With Powerful Content

The holiday season is a stressful time for shoppers and marketers alike, and the frenzy has already started. A recent report by RJMetrics found that November and December drive 30% more ecommerce revenue than non-holiday months. Consumers have a lot of gifts to buy, and marketers have a lot of compelling content to create in […]

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October 29, 2015

visual marketing and commerce

Introducing Curalate Reveal: A Major Turning Point for Blogs

For the consumer of today, immediacy is imperative. The always-on shopper expects to be able to buy whatever they want, whenever they want, wherever they are. Anything short of right now … and you’re already too late. The reality, however, is that there’s a massive gap between consumer expectations and the retail experience. In response, […]

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October 27, 2015

This Week in Visual: The Evolution of Social

Welcome back! In this week’s roundup, you’ll find a handful of handy articles on the rise of “social shopping” and the future of social ads. Let’s get to it. 1. According to a new study by eMarketer, 32.3% of U.S. companies will use Instagram for marketing activities this year, and this number will jump to […]

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October 23, 2015

How 4 Leading Brands are Driving Visual Commerce

As a marketing mastermind, you probably know that behind every successful campaign is a lesson to be learned. Whether you’re looking for last-minute holiday inspiration or a game-changing strategy for 2016, we’ve put together some of our top Success Stories to inspire your next idea. Click any of the case studies below to learn how you can drive […]

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October 22, 2015

Curalate Twitter

Driving Holiday Email Success with Social Images

This article was contributed by Lalit Chopra, Director of Strategic Partnerships at Movable Ink. Movable Ink develops and applies new technologies to make email marketing more dynamic, more creative and more rewarding for consumers. The holiday marketing season is here, and the pressure is on. If you’re a retailer, holiday revenue can make or break […]

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October 19, 2015