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Tag Archivesocial marketing

7 Social Strategies To Help Beauty Brands Build Communities

Millennials, those born between 1980 and 2000, are a fast-growing demographic group that has a lot of purchasing power. There are approximately 80 million millennials in the U.S. alone, and they spend up to $600 billion each year, according to Accenture. Millennials are also driving the never-ending change happening in the retail industry. For example, […]

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February 25, 2016

Infographic: Top 10 Visual Commerce Trends for 2016

It wasn’t long ago that I was sitting where you are now – a frazzled digital marketer ferreting out new channels, innovative technologies, and first-to-market trends. Like you, my days were dictated by brainstorms and status meetings. I was a slave to vanity metrics (they really, really like me!). I dreamed in KPIs. While digital […]

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November 16, 2015

4 Tips for Creating Consumer-Driven Social Campaigns in 2015

In the last year, we’ve seen visual social channels like Pinterest, Instagram and Tumblr become fixtures in our everyday lives, driving a marked shift in the way people consume, process and share content. Indeed, images have overtaken text as the social currency of choice. And as we welcome 2015, we’re eager to see what the […]

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January 06, 2015

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